Wouldn’t you love to be able to fill every single seminar you run?
You run seminars often, but unfortunately they are often lacking in numbers.
You know how important seminars are to attracting new business, yet you can’t seem to get people to attend.
In this video, you’ll learn the exact strategy that I use to fill seminars every time.
I’m going to share with you the methods necessary to not only get more people to your seminars, but to nail them once you’re there.
Watch the quick video below to learn how to fill your coaching seminars every time by avoiding these 3 common mistakes:
Filling events and seminars is so important for your coaching business if you want to be successful. Unfortunately coaches often make many mistakes when it comes to getting people to fill the seats that they have available for their amazing prospective clients.
Here are the 3 most common mistakes that coaches make when trying to fill their seminars:
1. Lead Up Content
Most coaches don’t have enough lead up content when they are marketing their seminar, and simply say ‘come to my event!’ However if you want to market effectively and get more people to your seminars, you need to make sure that you have a hook or lead magnet, that is going to be a smaller value offering, so that you can then pitch a relevant topic for your seminar, off the back end of that.
These lead magnets can be anything from downloadable reports to a video series that you offer. Either way, it is important that you offer value for your prospective clients, because otherwise they won’t have any incentive to go to your event.
2. Be Realistic About Your Goals
Too often I see coaches say that they are going to offer so much value that they want 1000 people to attend their seminar. The fact of the matter is that in this day and age it is extremely difficult to get people to attend seminars because of the massive time factor and commitment that they must make. Webinars, videos and skype are all options that let people stay at home, which is a lot easier for most people.
3. Be Willing To Invest
This is the most important factor when it comes to filling places for your event or seminar. You need to have a budget and understand that you aren’t trying to make money from the seminar, but instead should be trying to get people to buy something premium from you and actually change their life. You need to remember that with seminars, the value is in the follow up.
In my opinion you should be looking to spend $100 to get a person to an event or seminar that you are running. It is important to get more people to register to the event than you have available as well because not everyone who registers is going to show up to the free event.
Now I would like you to go below this video and set a date for your next 20 person seminar and start putting the necessary strategies in place to make it happen.
Ryan ‘Seminar Savy’ Magdziarz
P.S If you enjoyed this video, be sure to share it on social media.